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With a seemingly endless stream of consumer and market data being created daily, finding the signal through the noise can be a difficult task. If you're trying to run a competitive analysis on your brand's market landscape, sifting through mountains of data to find a killer insight can not only prove daunting with the wrong tools, but also lead you down the wrong path with inaccurate insights.
Join us for this fireside chat, where we'll dive into a competitive landscape analysis of various industries, including tech, consumer goods, and financial services. Examples will include key insights featuring Netflix, Robinhood and Microsoft, while showing you how to:
- Uncover the topics that are driving engagement for you and the competition
- Ensure that you're speaking your target audience's language
- Generate more effective campaigns based on your insights
Global Head of Media Intelligence