How to Use TikTok, Instagram and Facebook Insights: Propel Your Content Strategy

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2021 presents a unique opportunity for brands to re-engage their consumers and accelerate their business. To enhance your content strategy, you’ll need a deeper understanding of your consumers. That’s where social and media analytics come in. TikTok, Instagram and Facebook can all provide the consumer insights you need to jumpstart your content.

Find out how to tap into social conversations that are taking place on TikTok, Instagram and Facebook to take a data-driven approach to consumer and market intelligence and discover insights and identify critical trends. You’ll learn:

  • How to use emerging social trends to inform your strategy
  • What to look for from key audience segments and their interests
  • How to use popular organic content to inform your media strategy
Mike Baglietto
Mike Baglietto
Global Head of Product Marketing
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Robyn Lindars
Robyn Lindars
Director, Social Media Insights
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