VICE PRESIDENT DIGITAL MARKETING
Nicholas Love leads the 30+ Digital Center of Excellence at G&S Business Communications. He is the chair of the Partnership and Advocacy pillar within the agency’s DE&I taskforce and serves as the Shareholder Accountability and Commitment pillar’s co-lead.
Nick takes a moment to introduce VERZUZ, the American webcast series created by producers Timbaland and Swizz Beatz. VERZUZ will be the case study for this series to help understand how the market is changing for brands and artists. In this chapter, you’ll also learn what Content Serialization is and why it is important in social media.