The pitching process is rife with challenges, from prospecting to crafting the pitch to giving a presentation. There is no time to waste as you gather insights to understand your prospective client and differentiate your agency.
In this 2023 eBook, The Agency Pitch Playbook: Techniques, Tools, and Tactics for Success, we explore how you can adopt an advanced approach to level up your pitching process, demonstrating a deep understanding of the external forces affecting your prospective client. Specifically, you will learn how to:
- Thoroughly understand your client’s industry and category.
- Uncover obstacles to your client’s success.
- Establish a baseline of social metrics to measure your client’s progress and detect anomalies.
- Investigate conversations to identify consumer emotions and unmet needs.
- Create custom visualizations with complete, accurate trend and competitive data.